Benefits of Seeding
When promoting a product there is always a specific target audience in mind. Products can be pitched to TV media, radio, magazines,...
The Greatest Job in the World, MangoGate and Jumping from Space: How PR can be that one great idea
As Queensland Tourism proved with their famed ‘Best Job in the World’ campaign, great public relations can cost little, but return a lot....
Young, Smart and Struggling in the Industry: a PR reality check from an intern and a managing direct
Part 1 by Jackie Casey (The Intern, Bango Media) Here’s the thing: my parents were alarmed when I declared I was going to be a public...
